Social Media Strategies for Sports Brands

This course explores effective strategies for utilising social media, emphasising brand authenticity, influencer collaborations, impactful content creation and the use of analytics to enhance brand engagement.

Course Fee:

R295

Publisher:
LearnHUB, Regent Business School

Duration

2 - 3 Hours or Self-Paced

Course Mode

Fully Online

Course Format

Interactive & Video Based Learning

"The Social Media Strategies for Sports Brands course was a game-changer for me. It refined my skills in brand authenticity, influencer partnerships, and content creation, giving me the confidence to expand my expertise into the sports sector."
Marika Van Zyl
Social Media Manager

Learning Outcomes:

Upon completion of this course, you will be able to:

  • Discover the importance of establishing a genuine brand identity and how to communicate effectively with your audience.
  • Learn how to collaborate with athletes to enhance brand visibility and engagement through authentic storytelling.
  • Explore techniques for developing engaging content that captivates fans, from exciting game moments to exclusive insights.
  • Gain insights into key performance indicators and analytics tools that help evaluate the success of your social media initiatives.
  • Understand the unique features and audiences of major social media platforms to tailor your strategies effectively.

Meet our Expert Instructors

This course was crafted by our dedicated full-time lecturers. With extensive experience in both professional practice and education, our instructors excel at cultivating talent and maximising student potential.

Dr. Kriyanka Moodley, PhD

Head of Department – DBA

Dr. Kriyanka Moodley holds a Doctor of Philosophy in Leadership from the Graduate School of Business and Leadership at the University of KwaZulu-Natal (UKZN), South Africa. With 10 years of leadership experience, she focuses on personal mastery through research and facilitation aimed at ongoing self-improvement and growth.

Certificate of Completion

At LearnHUB, we believe in recognising your achievements every step of the way.

That’s why you will achieve a certificate for every course that you successfully complete.

Skill Set Development

  • Crafting a genuine and consistent brand voice to ensure brand authenticity
  • Identifying and collaborating with relevant influencers to boost brand reach
  • Creating engaging and shareable content tailored to social media platforms
  • Using social media analytics to optimise strategies and drive performance
  • Building and maintaining strong relationships with followers for better audience engagement

Frequently Asked Questions

In this course, you will learn how to develop a genuine and consistent brand voice that fosters authenticity and trust. You’ll gain the skills to identify and collaborate with the right influencers to expand your brand’s reach and impact. The course will also teach you how to create engaging and shareable content tailored to different social media platforms, while using analytics to optimise your strategies and enhance performance

No specific prerequisites are required. This course is suitable for social media managers, marketing professionals, and content creators looking to specialise in the sports industry.It is also ideal for anyone interested in working with sports brands, influencers, or content in the sports sector, as well as those looking to enhance their social media strategy and expand their career opportunities in sports marketing and management.

Upon successful completion of the course, you will receive a Certificate of Completion. The course opens up expanded career opportunities within sports organisations, agencies, or as an independent consultant specialising in sports brand marketing. It also boosts your networking potential through a deep understanding of influencer partnerships and audience engagement.

Contact Us

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