Sports Management
Overview - Sports Management
The Sports Management Programme offers essential insights into the sports industry, equipping you with the key skills needed to succeed in this fast-paced field. Covering core topics like social media strategies for sports brands, revenue generation through licensing, athlete endorsement negotiations, and sports image rights management, this programme provides practical knowledge that can be immediately applied. With a focus on real-world skills and industry trends, you’ll gain insight into branding, monetisation, and strategic partnerships, preparing you for diverse roles within the sports sector, both locally and internationally.
Social Media Strategies for Sports Brands
This course explores effective strategies for utilising social media, emphasising brand authenticity, influencer collaborations, impactful content creation and the use of analytics to enhance brand engagement.
R295
Maximising Revenue from Sports Licensing
This course provides an in-depth look at strategies for driving revenue through sports brand licensing.With real-world insights and practical tools, you will gain the knowledge needed to leverage licensing opportunities effectively and protect brand value.
R295
Negotiating Athlete Endorsement Deals
The Negotiating Athlete Endorsement Deals course provides a guide to navigating the complexities of athlete endorsement agreements. From understanding the broader endorsement landscape to mastering the art of negotiation, this course offers valuable insights into crafting high-value partnerships.
R295
Managing Sports Image Rights
Managing Sports Image Rights is essential for athletes, teams, and legal professionals navigating the evolving sports industry. This course explores the key legal frameworks, strategies, and modern challenges associated with image rights in sports.
R295